MYSTERIOUS GEMS OF JUNE
  • July 7, 2017
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  • By Searchbloom

Those with June birthdays are lucky to have three very colorful and playful gemstones from which to choose. Two are ancient and one while a far newer find is by far the rarest of the three.

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ALWAYS APPROPRIATE – JUNE BIRTHSTONE: PEARLS
  • July 7, 2017
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  • By Searchbloom

“A women needs ropes and ropes of pearls” – Coco Chanel A woman after our own hearts, Coco Chanel loved her pearls. As did Grace Kelly, Jackie Kennedy, and Lady Sarah Churchill. Pearls epitomize grace and classic beauty. June’s modern birthstone have a lustrous shine with hints of silver, gray, and pink hues that changes under different lighting. It is a living jewel that formed in the mouths of oysters,

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RUBY: THE JULY BIRTHSTONE FOR HEALTH, WEALTH AND LOVE
  • July 7, 2017
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  • By Searchbloom

One of the most popular gemstones throughout history, the ruby is durable and dense – the only natural gemstone harder is the diamond. This beautiful red gem is the July birthstone and makes a great gift that can be worn regularly. Many ancient cultures were fascinated with rubies, believing they held power over life. Called ratnaraj in ancient Sanskrit, ruby meant “king of precious stones.” In the hopes of being

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TREAT YOURSELF!
  • July 7, 2017
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  • By Searchbloom

Whoever said money can’t buy happiness was wrong…because I’m in love with all things jewelry and luxury. It definitely makes me happy! It isn’t always the cheapest thing you can buy but nothing good should be cheap.  So, you’re looking down at your wrist or staring at yourself in the mirror wondering what else can I do?? I want to look amazing tonight! Why am I still wearing these janky studs

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THE INS AND OUTS OF A PAWN LOAN
  • July 7, 2017
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  • By Searchbloom

People have been pawning their valuables for at least the last 2000 years and thanks to reality TV pawn shops have gained their own little spotlight in the public eye. That being said, there are still a lot of misconceptions about what pawning is and how these loans actually work. I own a pawn shop in San Diego called Diamonds Forever and we are a jewelry store but we also

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OUR VERY FIRST VISIT
  • July 7, 2017
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  • By Searchbloom

Buying an engagement ring is a huge deal. Probably the biggest moment in your life. You might be nervous about choosing the right ring. You might feel weary after hearing all the horror stories of the jewelry industry. I promise you that we’re here to make everything easy.  We want you to feel comfortable working with us, and we also want you to find your perfect engagement ring. Here’s an

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ROSE QUARTZ
  • July 6, 2017
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  • By Searchbloom

The rose quartz is a storied, elegant gem whose name is derived from its charming pink color, reminiscent of rose petals. It represents unconditional love and compassion. It has been used as a talisman to attract love and heal heartache since 600 B.C.E. Ancient Romans and Egyptians prized the stone for its reputation as a youth restorer, and face masks made of the material have been found in Egyptian tombs.

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AMETHYST
  • July 6, 2017
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  • By Searchbloom

Amethyst derives from the Greek word amethustos, or “without drunkenness.” The stone symbolizes sobriety, humility, and healing. The color of the crystal varies from light red to deep purple, and it is found in a striking variety of formations and sizes. Greeks and Romans decorated their goblets with the stone to prevent excessive drunkenness. According to the Roman poet Ovid, Bacchus — the god of drunkenness and passion – once

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BRIOLETTE BEAUTY
  • July 6, 2017
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  • By Searchbloom

Worn by some of the most powerful women in history for near a millennium, briolette cut gemstones have stood the test of time as one of the most daring and elegant cuts. Unlike today’s brilliant cut that focuses on maximizing light from the table of a gem, the briolette is designed to be viewed from every angle. With a more delicate glow than a round brilliant cut – it’s more

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THERE’S SOMETHING ABOUT PEARLS
  • July 6, 2017
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  • By Searchbloom

Pearls are a classic that have never gone out of fashion. Literally, since their discovery thousands of years ago, they’ve never fallen out of favor with the powerful and wealthy. It’s only in modern times, with the ability to give Mother Nature a hand, that the rest of us have gotten a chance to enjoy them too.

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